Privacy Policy


This Privacy Policy applies to you when you visit or make a purchase from the European Team Liquid Website, including the webshop, online store or any other online place of sale, such as an app of Team Liquid on which Products and/or Services are offered and can be purchased by you. 

This Policy is operated by Liquid Enterprises B.V. as the data controller and throughout the Policy, the terms “we”, “us” and “our” refer to Team Liquid. Besides this Privacy Policy, we refer to our Cookie Policy and our General Terms and Conditions.

Team Liquid cares about your privacy. We therefore process only the personal data that we need to provide and improve our Website, Products and/or Services. We treat your data with care and we will never provide your personal data to third parties for commercial purposes. 

This Privacy Policy describes which data we have collected about you, what these data are used for and with whom and under which conditions these data may be shared with third parties. We also explain how we store your data, how we protect your data against misuse, and your rights relating to the personal data you have provided to us. The effective date for the validity of this Policy is 16 July 2021. Publishing a new version invalidates all previous versions. 

If you have questions about our Privacy Policy, please contact our privacy officer whose contact details are at the end of this Policy. 


The categories of personal data we process, how we process them, where we process them or cause them to be processed and who can access them, are set out below.

  • When you visit the Website, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Website, we collect information about the individual web pages or Products that you view, what websites or search terms referred you to the Website, and information about how you interact with the Website. We collect Device Information using the following technologies:

    • “Cookies”: are data files that are placed on your device or computer and often include an anonymous unique identifier. We use functional, analytical, tracking and advertising cookies. For more information about these cookies, and how to disable the cookies, we refer to our Cookie Policy
    • “Log files”: track actions occurring on the Website, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps. These data (for example, your IP address, browser type and internet service provider only) are in itself anonymous data. 
    • “Web beacons”, “tags”, and “pixels”: are electronic files used to record information about how you browse the Website.

    We refer to this automatically-collected information as “Device Information”.

  • In addition, when you make a purchase or attempt to make a purchase through the Website, we may collect certain information from you, including but not limited to:

    • first name and surname;
    • billing address;
    • shipping address;
    • payment information (including back account and credit card numbers);
    • email address;
    • phone number;
    • order information, such as gender, sizes, etc.;
    • user comments, suggestions, feedback and other submissions.

    We refer to this information as “Order Information”.

  • Our Website and/or Services are not explicitly directed at and do not intend to collect data on Website visitors who are younger than 16, unless they have consent from their parents or guardian. However, we cannot check whether a sole Website visitor is older than 16 or has consent. We therefore recommend that parents be involved in their children’s online activities to prevent data being collected about children without parental consent. If you are convinced that we have collected personal data about a minor without such consent, please contact our privacy officer whose contact details are at the end of this Policy. We will delete this information immediately.


  • We use the Order Information that we collect generally to fulfil any orders placed through the Website, including:

    • drafting contracts;
    • processing your payment information;
    • arranging for shipping;
    • providing you with invoices and/or order confirmations;
    • communicating with you and notifying you of changes to our Policies, Products and/or Services; and
    • when in line with the preferences you have shared with us, providing you with our newsletter, information and/or advertising relating to our Products and/or Services.

    We use the Device Information that we collect to help us:

    • improving, optimizing and securing our Website (for example, by generating analytics of how our customers browse and interact on the Website, and to assess the success of our marketing and advertising campaigns).

    We do not use your data for targeted or other marketing unless we have obtained your consent to send a newsletter or other direct marketing, or if you are already an existing customer. If you share data with us and we use this data to contact you at a later date, other than at your request, we will ask you for your explicit consent. Your data are not shared with third parties, other than as described below or to meet our administrative and legal obligations. These third parties are all bound to secrecy and data protection based on our processing or other agreements with them, an oath, or legal obligation.

    In certain cases, we may also have a legal obligation to share your data in connection with governmental tax or criminal investigations. In this case, we are compelled to share your data, but will oppose this within the available legal options.

  • The processing of Order Information is necessary for performing the Contract concluded with you, for example if you make an order through the Website. If processing your personal data is unnecessary for performing the Contract, we will ask for your consent to the additional data processing. 

    The processing of non-anonymous Device Information will be based on your consent. For tracking cookies, for example, we ask your consent through our cookie banner that appears when entering the Website. Other non-essential cookies are limited for visitors from Europe. 

    In some cases, the processing of your personal data may also be necessary to comply with a legal obligation or to pursue a legitimate interest. In the latter case, we will always weigh our interests against your privacy interest and explain our decision to you. 


    We may share your personal data with third parties (“processors”) that help us use the data as described above. We describe our processors and their use of your data below in more detail.

  • Our online store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our Products and/or Services to you. Shopify has access to your data to provide us with technical and other support; they will never use your data for another purpose. Shopify must implement appropriate security measures under the Data Processing Addendum we have concluded with them. Shopify also uses cookies to collect technical information about your use of their software; no personal data are collected and/or stored. Shopify reserves the right to share collected data within its own group to further improve its services. All the safeguards mentioned in this Privacy Policy about protecting your personal data also apply to the services of third parties that Shopify uses. By using and purchasing from our Website, you are agreeing to Shopify's Privacy Policy for customers.

  • If you sign up for our newsletter, we ask for your consent. We use Klaviyo to send our email newsletters. Klaviyo has been integrated through Shopify. Your data are used solely for sending the newsletter. Klaviyo will never use your name and email address for its own purposes. At the bottom of each email sent automatically through our website, there is an ‘unsubscribe’ link. If you press ‘unsubscribe’, you will no longer receive our newsletter. Klaviyo stores your personal data securely since we have concluded a data processing agreement with Klaviyo We also refer to Klaviyo’s Terms of Service and Privacy Policy.

  • We use the several payment processors to process some or all of the payments in our webshop. They process your name and your payment information, such as your bank account or credit card number. They have implemented appropriate technical and organisational measures to protect your personal data. All the safeguards mentioned in this Privacy Policy about protecting your personal data also apply to the parts of their services for which it uses third parties. 

  • We store our Products in the European Union (for example in Slovakia). If you order (personalised) Product(s), we may need to share your first name, surname, size, order number and shipping address. They will never use your personal data for its own purposes and must implement appropriate security measures under the data processing agreement we have concluded with them. All the safeguards mentioned in this Privacy Policy about protecting your personal data apply to the factory. 

  • When you place an order with us, it is our job to deliver the Product(s) to you. We use the services of external carriers to make our deliveries. It is therefore necessary for us to share your first name, surname and shipping address with these carriers. The carrier uses these data only for the purpose of performing the contract. If the carrier uses subcontractors, it also provides your data to these parties. All the safeguards mentioned in this Privacy Policy about protecting your personal data also apply to the subcontractors that the carrier uses. 

  • Clicking on links from any other third party website displayed on our Website or following the instructions given can subsequently lead to data collection. We have no control over data collected with or without consent through third party advertisements or websites. We refer you to the privacy statements of these third parties’ respective websites.


    We may transfer your personal data outside the European Economic Area (“EEA”), including to Canada and the United States, where some of our processors and designers operate. If personal data are transferred we ensure that the level of data protection guaranteed in the EEA is not undermined. 

    Our transfers to Canada are currently based on the adequacy decision of the European Commission. The European Commission has decided that Canada (for commercial organisations) ensures an adequate level of protection and no additional safeguards are needed. Our transfers to the US are subject to appropriate safeguards through data processing agreements and the use of the latest Standard Contractual Clauses (“SCCs”) adopted by the European Commission. We take all necessary necessary measures to ensure that transfers outside the EEA are adequately protected. You can request a copy of the SCCs. Please contact us for this purpose. If you have further questions about the international data transfers or wish to invoke the SCCs as a third party beneficiary, please also contact us as described in section 9. 


    We do not retain your data longer than necessary. Under for example Dutch applicable legal requirements, we must retain invoices and financial or other administrative personal data for at least seven (7) years after recording them. We will thus retain these data for as long as the applicable period lasts. 


    We take the protection of your data very seriously and implement appropriate measures to prevent misuse, loss, unauthorised access, unwanted disclosure and improper changes. Measures are for example firewalls, sufficient back-ups and secure internet connections. If your data are shared with third parties, we ensure these third parties are also bound to secrecy and data protection based on processing and other agreements, an oath, or legal obligation. If you feel that your data are not properly secure or there are indications of misuse, please contact our privacy officer immediately.


    Under applicable European legislation, you have certain rights as a data subject regarding the personal data processed by us or on our behalf. We explain these rights and how you can invoke them below. To prevent misuse, we send copies and reproductions of your data only to the email address that we have on record for you. If you wish to receive the data at another email address or by post, for example, we will ask you to identify yourself. We keep a record of finalised requests; we administer anonymised data for a request to be forgotten. 

    You will receive all copies and reproductions of data in a commonly used electronic format or in writing, if requested. We will respond to your request(s) as soon as possible, but within no more than 30 days. You can submit the following requests to us at any time and we will be pleased find a solution with you. You can submit your request(s) to our privacy officer. However, if you suspect that we are using your personal data improperly, you also have the right to submit a complaint to the Dutch Data Protection Authority (“AP”) or the data protection authority of your state of residence. 

  • You may access the personal data that we process about you or that can be traced back to you. If your request is granted, we will send a copy of all registered data to the email address we have on record for you, with a list of the processors holding these data and the category under which we have stored them.

  • You may have inaccurate personal data that we process about you or that can be traced back to you, corrected and/or updated without undue delay. If your request is granted, we will send a confirmation to the email address we have on record for you that the data have been corrected and/or updated. 

  • You may have the personal data that we process about you or that can be traced back to you, erased without undue delay. If your request is granted, we will erase all personal data we have collected about you, however, we must observe certain legal retention periods that may prevent the immediate deletion of these data. If these reasons affect the deletion, we will inform you accordingly.

  • You may restrict the personal data that we process about you or that can be traced back to you. If your request is granted, we will send a confirmation to the email address we have on record for you that the data will no longer be processed until you lift the restriction.

  • You may have the personal data that we process about you or that can be traced back to you, transmitted to another party. If your request is granted, we will send you copies or reproductions of all the data about you that we have processed, or that have been processed on our behalf by other processors or third parties, to the email address we have on record for you. We will transmit the data in a structured, commonly used and machine-readable format. We will then most likely be unable to continue providing our Services because the secure link of data files can no longer be guaranteed.

  • Lastly, you may at any time withdraw your consent to our data processing and/or object to processing of your personal data by or on behalf of Team Liquid. If you object, we will immediately cease the data processing and await the outcome of your objection. If your objection is well-founded, we will provide you with copies and/or reproductions of the personal data we process and then permanently cease processing them. You also have the right not to be subject to automated individual decision-making or profiling. We do not process your data in such a way that this right applies. But if you believe we do, please contact our privacy officer through the contact details below in section 9.


    We reserve the right to amend our Privacy Policy at any time. However, you will always find the most recent version on this page. If the new Privacy Policy affects the way we already process data about you, we will notify you by e-mail.


    For more information about our privacy practices, if you have questions, if you would like to make a complaint or exercise your right(s), please contact us through the following:

  • Liquid Enterprises B.V.


  • Email: